TheSEOChecklist

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The SEO ChecklistTM is your highly-efficient, step-by-step SEO framework that will guide you through actionable strategies you can use RIGHT AWAY to dramatically increase the ranking of your website and bring it where it belongs: on the 1st page of Google!

Courses in this Program:

Lessons in The SEO Checklist:

  1. 1 Introduction

  2. 2 Set Up Google Analytics

  3. 3 Set Up Google Search Console

  4. 4 Install an SEO Solution for Your Website

  5. 5 Set Up Uptime Monitoring

  6. 6 Set Up Keyword Rank Tracking

  7. 7 Check for About, Contact, Privacy Policy and TOS Pages

  8. 8 Check for Pretty Permalinks

  9. 9 Check the Site is Mobile Friendly

  10. 10 Check the Site Loads Fast

  11. 11 Keep URLs Short

  12. 12 Check and Optimize Your 404 Page

  13. 13 Make it Easy to Share Your Content

  14. 14 Claim Your Brand on Multiple Social Networks

  15. 15 Use Heatmaps to See What Users Actually See

  16. 16 Use a Top-Performing Web Host

  17. 17 Check The Server is Located Close to Your Service Area

  18. 18 Use a CDN

  19. 19 Check for GZIP Compression

  20. 20 Check for HTTP/2

  21. 21 Use a Caching Solution

  22. 22 Minify JS/CSS Files

  23. 23 Resize Large Images at Upload

  24. 24 Compress and Optimize images

  25. 25 Lazy Load Images & Iframes(YouTube embeds, etc)

  26. 26 Update Technology

  27. 27 Optimize Database

  28. 28 Switch to Https

  29. 29 Check for One Single www Version

  30. 30 Fix mixed content

  31. 31 Create a Sitemap & Add it to Google Search Console(GSC)

  32. 32 Create a robots.txt File

  33. 33 Check that URLs have redirects to / or the canonical is set to /

  34. 34 Check and Fix Broken Links

  35. 35 Check and Fix Redirect Chains

  36. 36 Fix Missing and Duplicate Meta Titles and Descriptions

  37. 37 Use Redirects Properly

  38. 38 Check for Index Coverage Issues

  39. 39 Check for Manual Penalties

  40. 40 Keep Pages at Maximum 3 Clicks from Reach

  41. 41 Use "noindex" and "nofollow" Tags Properly

  42. 42 Disable Irrelevant Content from Being Indexed

  43. 43 Do Keyword Research

  44. 44 Have a Solid SEO Content Strategy

  45. 45 Create Long-Form Content

  46. 46 Create 10x Content

  47. 47 Identify & Fix Keyword Cannibalization

  48. 48 Identify & Fix Duplicate Content

  49. 49 Create Content Hubs

  50. 50 "Feed" the Hubs with Supporting Content

  51. 51 Update Content on a Regular Basis

  52. 52 Add Content to Your Categories

  53. 53 Build Up E-A-T

  54. 54 Write for People, not for Search Engines

  55. 55 Check the Target Keyword Matches User Intent

  56. 56 Have the target keyword in URL, Title and Heading

  57. 57 Use Focus Keyword in 1st Paragraph

  58. 58 Use a Single H1 on Each Page

  59. 59 Set an Enticing, yet SEO-Oriented Meta Title

  60. 60 Write a Compelling Meta Description

  61. 61 Use Subheadings for Content Hierarchy

  62. 62 Format and Style the Content Properly

  63. 63 Link to Relevant Inner Pages(Internal Linking)

  64. 64 Link out to Relevant, Authoritative Websites

  65. 65 Never Link to a Page/Website with the Same Anchor the Current Page is Targeting

  66. 66 Name Your Images Properly

  67. 67 Set Images Alt Text

  68. 68 Check for Social Markup

  69. 69 Check Dwell Time and Optimize It

  70. 70 Strike for the Featured Snippet

  71. 71 Don’t Over-Optimize

  72. 72 Have a Solid Link Building Strategy

  73. 73 Build Foundational Links

  74. 74 Interlink Social Networks

  75. 75 Guest Post on Niche-Related Blogs

  76. 76 Ask Partners you've Worked with for a Link

  77. 77 Turn Brand Mentions into Links

  78. 78 Use Social Signals to Boost your Page Rankings

  79. 79 Schedule Social Posting

  80. 80 Claim your Google My Business Listing

  81. 81 Claim Your Yelp Listing

  82. 82 Claim your Bing Places for Business Listing

  83. 83 Optimize Listings

  84. 84 Get on General Relevant Directories

  85. 85 Get on Niche-specific Directories

  86. 86 Reply to Reviews

  87. 87 Reach Out for Reviews

  88. 88 Publish Google Posts

  89. 89 Check for Site-wide NAP Details

  90. 90 Have Consistent NAP Details Across the Site

  91. 91 Have Consistent NAP Details on Listings & Social Networks

  92. 92 Have a Content Strategy Targeting Local Topics

  93. 93 Claim Brand Mentions from Local Sites

  94. 94 Add Local Business Markup  to your Homepage

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